Marketing Strategies: Building a client base

Since the advent of the digital sphere, the marketing strategies that companies utilise to build and retain a solid client base have altered dramatically. Whether businesses fall into B2B or B2C categories, manufacture and sell products or provide services, the shift to digital channels has been all-encompassing. Now that the vast majority of companies have …

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Details in Design

There are a huge number of factors that comprise a successful businesses, with marketing and advertising playing a huge role in deepening a customer’s relationship with a brand. Graphic design is a crucial foundation on which to build the visual representation of your business, as studies have discovered that 90% of information transmitted in the …

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building your brand - by the scruff

Building your brand

Branding is a cornerstone of all successful businesses, whether in the form of a striking logo or eye-catching website design. Polishing your outward appearance to customers and competitors is only one side of the story, as your company expands you will find there is far more to building your brand that you might think. Data …

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