Our friends at British Journal of Photography commissioned BTS to produce a standalone subscriptions microsite to help promote their print and digital editions.
We opted for a single page parallax style that takes the user through the extensive features and content on offer with a subscription to BJP.
This single page site uses unique images from the BJP library and pulls users into the sales channel where they can buy their subscription online. We used WordPress and a customised plugin to achieve the journey where by a user can scroll or use a navigation pane that moves you down the the section of the site.
This is not a responsive website but it has been optimised to work across all devices from desktop to tablet. On the iPad we loose the parallax effect but retain the formatting. By using WordPress we have built a system that can be updated easily through the dashboard.
For more information go to https://www.bjpapp.com/aboutbjp/
